Privacy Policy
We take your privacy very seriously and so should you. Our privacy policy (“Privacy Policy”) aims to provide transparency about what we are doing with your personal information and explain, in a clear and concise manner, how we are keeping it safe. Please read it carefully and check in regularly for updates, as the latest version always applies.
What does this Privacy Policy cover?
This Privacy Policy applies to all users (“you” or “your”) of the www.aliqrathobe.com website (“Website”) and mobile app (collectively, “Platforms”), as well as features, products, or services offered on the Platforms (“Services”).
It describes how AliqraThobe, a company incorporated under Indian laws, collects and handles your personal information (including sensitive personal data or information) when you use our Platforms.
Specifically, this Privacy Policy tells you:
a) What information we collect about you and how;
b) How we use that information;
c) How we protect your information;
d) What information we share with others;
e) What choices you have about your information.
Please read this Privacy Policy together with our Terms and Conditions available on our Platforms. Your use of our Platforms signifies your consent to these terms and privacy practices.
You must be over the legal age of majority in your jurisdiction and competent to enter into a legal contract to use the Platforms. If you are a minor, please do not share any personal information without your parent or legal guardian accepting this Privacy Policy.
What’s not covered in this Privacy Policy?
Our Platforms may provide links to third-party-operated platforms. These third parties have their own privacy practices, which are beyond our control. Any information you provide to them will be governed by their privacy policies, not ours.
Additionally, our Services may be accessible from other websites or social media accounts (including Facebook, Instagram, etc.). Please check their privacy policies to understand how they intend to use your information.
Information we collect
(a) Information you provide us
We may collect information you provide directly in situations such as:
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Creating or updating an account on our Platforms (e.g., name, email, phone number, nationality, date of birth, gender, delivery and billing addresses, government IDs, etc.)
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Making purchases, returns, exchanges, cancellations, or payments (e.g., bank account or limited card details, billing info, credit verification, transaction records)
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Contacting us for support (e.g., name, phone number, product details, delivery preferences)
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Participating in promotions, marketing events, surveys, or submitting public reviews
(b) Information collected automatically
We may collect data automatically via your device when you interact with our Platforms. This includes:
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Browser or device type, device identifiers (ID or IP), activities on the Platforms (clicks, swipes, content accessed, preferences, usage frequency), and location data
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Cookies, pixels, tags, and other tracking technologies to maintain unique identifiers
(c) Information collected from other sources
We may obtain information from third-party sources to validate, enhance, or complement the data you provide. Examples include:
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Using third-party accounts (e.g., social media) to register on our Platforms
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Affiliates, public databases, marketing partners, analytics services (Google Analytics, Facebook Ads, etc.)
How we use cookies
Cookies are small text files stored on your device. We use them to:
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Remember your information and preferences for a smoother experience
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Maintain your signed-in status across devices
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Personalize your experience on the Platforms
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Track and analyze usage patterns
You may adjust your cookie settings at any time.
How we use your personal information
We use your information for purposes directly related to our Services, including:
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Managing our relationship with you, processing orders, delivering Services/products, processing payments, returns, refunds, and replacements
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Validating and processing your service requests
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Handling or fulfilling orders with business partners
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Personalizing the Platforms and enhancing user experience
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Helping you determine which Services meet your needs
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Facilitating internal operations and regulatory compliance
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Providing tailored recommendations and marketing communications (with your consent)
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Resolving disputes, detecting fraud, and enforcing Terms and Conditions
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Analyzing and improving our Services
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As otherwise explained at the time of collection
What information will we share with others?
We limit what we share and with whom. We may share your information with affiliates or trusted third parties solely to:
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Fulfill transactions or provide Services
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Conduct marketing or promotional activities (unless you opt-out)
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Comply with legal obligations or protect users and property
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Share anonymized data for research or analytics
Please note that third-party platforms integrated into our Services have their own privacy practices.
How long we keep your information
We retain your information only as long as necessary for the purposes described or as permitted by law.
Your choices about your information
You may:
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Request corrections or updates to your personal information
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Ask us to stop using your information (note this may limit access to certain features)
We will clearly indicate when providing certain information is required.
How we protect your personal information
We implement industry-standard security measures to protect your information against unauthorized access, disclosure, alteration, or loss. While we take all reasonable precautions, no system is completely secure. Please contact us immediately if you suspect your account or information has been compromised.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in technology, regulations, or business practices. Significant changes will be communicated via email, notice on the Platform, or other legally acceptable methods. If you disagree with updates, you may discontinue using the Platforms and request deletion of your account.
Contact us
If you have questions or concerns regarding this Privacy Policy or your personal information, please contact our designated grievance officer. Contact details are available on our Platforms.